Kvik franchise
Designed for success
Why Kvik? Designed for success — and built to last
At Kvik, we offer more than just a franchise — we offer a partnership built on strong values, bold design, and a proven business model.
You run your own store, backed by a powerful brand, a dedicated team, and products your customers genuinely want: modern Danish design kitchens, baths, and wardrobes at surprisingly low prices.
With new product launches twice a year, your showroom always stays fresh and relevant — and so does your business. We’re looking for franchise partners with drive, ambition, and the desire to build something of their own — with our full support at every step.
Are you our new franchisee?
We have a unique concept with great earning potential, and we are looking for new franchisees. You will run your own business with a strong brand, concept, and team behind you. We offer a fantastic product that fulfills people’s dreams of having a kitchen, bathroom, or wardrobe in Danish design – always at a surprisingly low price.
Kvik at a glance
We don’t follow the rules. We rewrite them.
For over 40 years, we’ve challenged the traditional kitchen industry with a concept that puts honesty and design first. No fake discounts. No awkward back-and-forth. Just great Danish design at a clear, transparent price — every time.
Your business. Our backup.
As a Kvik franchisee, you call the shots — but you’re never on your own. From business planning and store setup to marketing, operations, and billing, we’re with you every step of the way. You focus on leading your team and delivering great customer experiences — we’ll handle the rest behind the scenes.
180+ stores. 13 countries. One strong network.
When you join Kvik, you become part of a fast-growing international franchise family across Europe and Asia — with big plans for the future. The only question is: will you be part of it?
Design that considers more than style
We design our kitchens with the full lifecycle in mind — from the materials we use to the impact they have. Many of our products include recycled components, and every offer includes clear ESG details, so customers can make informed, responsible choices.
We've got your back
With a Kvik franchise, you never have to go it alone. We’re with you every step of the way – all on the same team, making one another better – we call it OneTeam. We develop and release new Danish design products regularly and back up your business with strong digital marketing, driving leads your way in the form of bookings.
From our head office in Denmark, and our local country teams, we support you with everything you need to manage your store. We don’t only help you when you’re starting out, but the whole way through – when it’s time to renew your lease or upgrade your store five years down the line. Become a franchisee, if you want a solid partner for the long term.
The store
- We supply a complete store solution, no matter the size of your store
- We recently completely overhauled and modernised our showroom concept - making it even more inviting for today's customers
- We develop and update our range of Danish design kitchens, baths and wardrobes and regularly introduce new products and colours
- Every store is built according to the standards of our master store in Vildbjerg and we keep our finger on the pulse of the latest retail trends
- Our stores are inviting and showcase our Danish designs at their best
The knowledge
- Kvik Academy, our in-house training centre, is where we provide everything you need to learn the Kvik concept, all about our products and how to sell kitchens
- The training is a combination of time spent at our headquarters in Vildbjerg and hands on in an established store
- Working in an established store builds your network among your fellow franchisees
- We provide you with a retail consultant twice a week during the first 10-12 weeks after your store opens - this service is unique in the industry
- The retail consultant is available as needed thereafter
The marketing
- The Marketing team in Denmark handles all national branding activities, including making sure we have gorgeous pictures and videos of our products, so our brand stands out from the competition
- Your local Marketing Manager ensures local marketing to drive leads, bookings and customers to your store
- We have a digital-only marketing approach, making sure our marketing activity meets your customers where they are - online and on social media
The Support
- From the beginning we have a close dialogue, and we stand ready to advise you with any questions you may have about store operation and customer support
- We handle social media for all countries in our Marketing department
- We have a customer care team that handles our chat and all interactions on our social channels
The operations
We offer you a complete solution for your business - so we handle bookkeeping and sales management, technical support, marketing and operations support. This means you can devote all your time and energy to building your business and operating your store.
“ Owning a Kvik store means shaping your own future — backed by a brand that’s proven, purposeful, and here to support you at every step. “
— Claus Flyger Pejstrup CEO of Kvik A/S
Want to learn more?
Is this the opportunity for you?
You’re entrepreneurial by nature, driven to lead, and ready to build real relationships with your customers.
Sales and management experience help, but what really matters is your ability to inspire a team, stay focused on results, and keep the big picture in mind — from first contact to dream kitchen installation.
Industry experience is a bonus, not a must. If you’ve got the drive and a head for business, we’ll help you with the rest. Sign up for our newsletter and take the first step toward owning your own Kvik store.
Frequently asked questions
We know that becoming a franchisee is a big decision and a big investment and that you undoubtedly have a lot of questions. Here we’ve gathered some of the ones we hear most often.
How much investment is required?
Owning a Kvik franchise requires a solid financial foundation. That means that we expect that you, as a franchisee, have free capital to invest. It's possible to finance your investment in part, but our experience shows that banks and other financing partners require a minimum of €50,000 in equity or capital.
The entire investment can range between 220,000€ - 350,000€, depending on the location.
How long is the application process?
The application process is unique from case to case, as we work hard to make sure that the fit is right for both you and us. It can take three to six months to finalise the agreement. And it can be up to a year before the store is open.
How much can I earn?
We generally see that the target for years 1-2 is break even and in the third year, we see an EBIT of 7-10%.
The average franchisee in Kvik earned an EBIT of €207,049 in 2021.
What's the process?
Everyone’s journey is a little bit different, but the steps are always the same. You apply, then we meet in the local country, then if it feels right for both of us, we work on a contract and help you put your business case together.
We can offer legal help and assistance in securing financing. We’ve probably already been looking for the right location, but we finalise that together. Then you get started with your training
Meanwhile, our store construction team builds up your store, or rebuilds it if you’re taking over an existing store. Then we make sure you have bookings on opening day through our digital marketing and then it’s time for your grand opening.
And we stay by your side, helping you along the way. You’re your own boss, but we’re with you every step of the way.
Are you our next franchisee?
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Your Details
Fill out the form and get our guide on how to become a Kvik franchisee – including experiences and insights from current franchisees.
Check out some images from store openings across Europe
Kvik Hoorn, Netherlands
The Kvik Hoorn team at their opening in November 2023.
Kvik Fuengirola, Spain
The Kvik Marbella team opens their second store – Kvik Fuengirola in 2023.
Kvik Hamburg Altstadt, Germany
From the grand opening in 2021.
Advice, inspiration and tips
At Kvik we know that very few have tried to buy a new kitchen when they come in to us. Our competent kitchen experts are therefore always ready with advice on both large and small, so that we can together find the best solution for your new kitchen.